Naperville School District 203 aspired to create an eye-catching biennial annual report to be mailed district-wide to students, parents and community tax payers. Our goal was to create a unique and colorful booklet that would be easily noticed and stand out in a pile of mail. The horizontal format, child-like icons, an abundant of photography and bright color palette helped communicate exciting new programs and achievements. The charts and graphs were styled to mimic child drawings and the student silhouettes and quotes radiate successes and positive developments.