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Infographic: Empowering City of Austin’s Economic Development with Microsoft Dynamics 365 CRM

INSIGHT 3 min read

Innovation isn’t just a buzzword; it’s a necessity, especially for governmental bodies striving to serve their communities better. The City of Austin’s Economic Development Department stands at the forefront of this innovation, leveraging cutting-edge technology to modernize service and program delivery. One of the key tools in their arsenal? Microsoft Dynamics 365 CE (CRM) in the cloud integrated with Sikich’s Economic Development Accelerator, a solution built on Microsoft Dynamics 365 CE and specifically designed to meet the needs of economic development organizations (EDO).

Understanding Austin’s EDO Vision

The City of Austin Economic Development Department has long been committed to fostering economic growth and prosperity within its community. However, as the landscape of economic development evolves, so must the strategies and tools employed to achieve these goals. Recognizing the need for a more streamlined and efficient approach, the Economic Development Department embarked on a journey to modernize its operations.

Check out this infographic to see the journey of the City of Austin’s Economic Development Department with Microsoft Dynamics 365 CE. Discover how this solution has empowered the department to achieve operational excellence and enhance productivity in the realm of economic development. Uncover the strategies, successes, and innovations driving Austin’s economic growth and prosperity.

Dynamics 365 CE infographic

Microsoft Technology Driving Success

At the heart of Austin’s Economic Development Department modernization efforts lies Microsoft technology, specifically its suite of cloud-based solutions. Through a strategic partnership with Sikich and innovative implementation, the City of Austin has harnessed the power of Microsoft Dynamics 365 CE to streamline processes, enhance collaboration, and deliver tangible results. Not only that, the department also augmented CRM with a portal built on Microsoft Power Apps for centralized access to services and resources.

With Microsoft Dynamics 365 CE (CRM), the City of Austin’s Economic Development Department has:

  • Attained efficient capabilities for demonstrating progress on KPIs and equitability goals to city leadership and the public.
  • Enabled team members to access cloud-based CRM from anywhere.
  • Enhanced community trust and demonstrated equitable program delivery across demographics.
  • Streamlined processes for both constituents and department team members, improving efficiency.
  • Increased transparency and accountability through dashboards created with Microsoft Power BI.
  • Achieved a complete, consolidated view of constituents and their engagements, enabling better service delivery.

The City of Austin’s Economic Development Department serves as a shining example of how innovation and technology can drive meaningful change within governmental organizations. By embracing CRM in the cloud and leveraging Microsoft technology, they’ve not only modernized their operations but also enhanced their ability to serve the community effectively. As other cities and municipalities seek to follow suit, Austin stands as a beacon of inspiration and a testament to the transformative power of technology in the public sector.

Click here to dive into our collection of videos showcasing the City of Austin’s Economic Development Department, where you can hear firsthand about their transformation and excellence.

Connect with Sikich if your EDO is seeking similar technology transformation solutions. Our experts are ready to guide you through the possibilities and help implement solutions tailored to your business needs.

Author

Jordan Gilley is an experienced Account Executive at Sikich and has spent her time working with various Economic Development professionals around the country. After getting her Bachelor’s of Arts in Theatre Arts and Acting at Columbus State University in 2017, she is very passionate about using her communication skills to maintain relationships with both new and existing clients. Aside for our tool built specifically for Economic Developers, Jordan also works across various other enterprise Microsoft tools including Dynamics 365 CRM and ERP applications.