Marketing Insights
Reading Time: 6 minutes
- August 29, 2018
- Marketing & Communications
In the era of LinkedIn, businesses, job candidates, thought leaders, and other professionals can connect with one another to build their careers and promote their organizations…
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- August 21, 2018
- Marketing & Communications | SEO | Web Design
I thought “SEO is Dead” Though? Please ignore the click-bait headlines like “SEO is Dead,” or “Keyword Rankings Don’t Matter Anymore.” They couldn’t be…
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- July 19, 2018
In 2018, it’s essential for your business to have an online social presence. This is, after all, how customers stay connected to your organization…
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- May 16, 2018
- Marketing & Communications
A strong logo reflects your company’s identity. Other than your name, your company logo is one of the most important things people will notice…
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- March 29, 2018
- Marketing & Communications
Strengthen Your Marketing Plan with a Strategic Planning Framework Your marketing plan is a crucial component of your business plan. And if you want…
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- March 15, 2018
- Branding | Marketing & Communications
The term “branding” is commonly used when speaking about an organization’s marketing strategy, but the value of a brand as it relates to human…
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- March 13, 2018
- Infographic | Marketing & Communications
Small and mid-sized business owners can quickly gain an advantage over their competitors by working smarter, not harder. The metrics highlighted below can help you…
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- March 9, 2018
- Marketing & Communications
The inspiration for this blog didn’t come from a Fast Company article, witty HubSpot piece, or departmental meeting. It came from memories of a…
Reading Time: 8 minutes
- March 2, 2018
- Marketing & Communications | SEO | Web Design
Everyone uses the internet According to internet live, 65,268 Google searches are performed every second. Yes, you read that right. Not every day, not…
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- February 20, 2018
- Infographic
Trends of the past are making a comeback in web and print design with an innovative and modern flair. As the era of high-wasted…
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- February 15, 2018
- Marketing & Communications | Web Design
Mobile is no longer secondary With web traffic from mobile devices continuing to increase, the mobile version of a website can no longer be…
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- February 8, 2018
- Branding | Marketing & Communications
Your Brand Defines You. You can stand out like a sore thumb or you can stand out like a ROCKSTAR, but at the…
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- January 31, 2018
- Marketing & Communications | SEO | Web Design
A valuable digital marketing and sales tool You’ve heard the term before, but who really knows what SEO means? With many using it as…
Reading Time: 13 minutes
- January 25, 2018
- Marketing & Communications | Web Design
Your website is one of the most important sales tools you have. Your businesses website is your virtual storefront, and accessible to anyone at…
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- January 11, 2018
Design, Passion, and the School of Hard Knocks Sikich Marketing & Design traces its roots to an entrepreneurial pair of ambitious designers. As one…
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- August 15, 2017
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- November 10, 2014
Responsive web design isn’t something organizations can be on the fence about. In fact, there really aren’t two sides to the issue. If your…
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- October 7, 2014
The definition of a responsive website can get really technical, but the concept is simple. It is a site that can resize and reshape…
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- June 11, 2014
- Associations
Examples of educational programs include classes and workshops that present new association information, industry news, and industry training. It is recommended that curriculum and…
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- April 23, 2014
- Infographic
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This material has been prepared for general informational purposes only and is not intended to be relied upon as accounting, tax, or other professional advice. Please refer to your advisors for specific advice.