- April 14, 2020
- Marketing
Spring is a time of renewal: new start, new plan, new energy. And this spring we find ourselves working in a new world. Spending much more time at home, I’ve found…
Marketing
The current COVID-19 crisis, defined as a pandemic by the World Health Organization, is unprecedented. Governments, local businesses, and international brands are all crafting responses to share…
- February 11, 2020
- Marketing
Best Practices: B2B Trade Shows Trade shows are a great opportunity . . . to get in front of potential customers, increase brand awareness,…
- January 15, 2020
- Marketing
Why your company needs video ARE YOU INTERESTED IN? Having more customers REACH out to you? SELLING your products more easily? Having your customers…
- October 18, 2019
- Marketing
While accountants could read financials from a day’s beginning to end, not many laypeople can digest your pages of numbers, spreadsheets and profit and…
- October 10, 2019
- Marketing
The Importance of the Careers Section of Your Website Skilled workers are in short supply – just ask anyone in the manufacturing industry, distribution…
- June 6, 2019
- Marketing
Before dashing out a blast of information regarding your product or service, follow these seven steps to help increase the effectiveness of your email…
- April 18, 2019
- Marketing
[fusion_builder_container hundred_percent=”no” hundred_percent_height=”no” hundred_percent_height_scroll=”no” hundred_percent_height_center_content=”yes” equal_height_columns=”no” menu_anchor=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” background_color=”” background_image=”” background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” enable_mobile=”no” parallax_speed=”0.3″ video_mp4=”” video_webm=”” video_ogv=”” video_url=”” video_aspect_ratio=”16:9″…
[fusion_builder_container hundred_percent=”no” hundred_percent_height=”no” hundred_percent_height_scroll=”no” hundred_percent_height_center_content=”yes” equal_height_columns=”no” menu_anchor=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” background_color=”” background_image=”” background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” enable_mobile=”no” parallax_speed=”0.3″ video_mp4=”” video_webm=”” video_ogv=”” video_url=”” video_aspect_ratio=”16:9″…
- February 28, 2019
- Marketing
Marketing Power in Video Wouldn’t it be great to be able to personally tell everyone about your business? If you have the daunting…
- February 19, 2019
- Marketing
The importance of a logo design Whether starting a new business or updating an established brand, having a logo to visually represent your…
- November 21, 2018
- Marketing
Marketing for the holiday season With the holidays upon us everyone is looking forward to getting into the spirit: spending time with family and…
- November 20, 2018
- Marketing
WordPress 5.0 and Gutenberg WordPress has been a strong content management system (CMS) for over a decade. It’s open-source and user-friendly construction has allowed…
- November 15, 2018
- Marketing
By Kara HamstraEditor: Mackenzie Gorham There are 2 billion moms in the world. Yet, a study from Saatchi & Saatchi finds that half of these women…
- November 7, 2018
- Marketing
It’s a bit of a public relations-style take on the age-old “chicken-or-egg” dilemma: Companies want to be in the news – or, as we’ve heard, “on the front page of The Wall Street Journal.” At the same time, these…
Businesses can connect with their audience and build their brand by leveraging hashtags. But don’t think that just putting the “#” symbol in front of any word will make…
- October 16, 2018
- Marketing
WHAT MAKES AN EFFECTIVE INFOGRAPHIC? Effective infographics take complex information and organize it into digestible visual messages that relate to the reader. They…
Social media is a great, somewhat inexpensive way to advertise, interact, and sometimes sell to your clients and customers. Unfortunately, making a Facebook page is only…
The Importance of the Careers Section of Your Website With 45% of active job seekers using a mobile device to search for jobs at…
- September 5, 2018
- Manufacturing | Marketing | SEO | Web Design
Why Marketing is Important in Manufacturing Manufacturing is creative, evolving, and more nimble than ever. Manufacturers create and build what we see, touch, and…